Plans and pricing
Compare the Edit, Studio and Pro plans, see what a token counts, and learn what early access accounts get.
Hailo sells three plans. Each one is a monthly or yearly subscription with a set number of tokens, ceremony and toast builds, Blueprint builds, Ask Hailo questions and delivery storage. This page lists what each plan includes and how the numbers are counted, so you can pick the right one on the pricing page or under Settings > Hailo Billing.
The plan you buy is the plan you keep. If a price or limit changes later, your account stays on the terms you bought until you switch plans or cancel. See Locked terms.
The three plans
| Edit | Studio | Pro | |
|---|---|---|---|
| Monthly | $69 a month | $99 a month | $199 a month |
| Annual (save 15%) | $59 a month, $704 a year | $84 a month, $1,010 a year | $169 a month, $2,030 a year |
| Wings | Edit wing only | Manage, Edit and Deliver | Manage, Edit and Deliver |
| Tokens a month | 300 | 600 | 1,200 |
| What that sorts | 5 hours of footage, about 2 weddings | 10 hours of footage, about 4 weddings | 20 hours of footage, about 8 weddings |
| Ceremony and toast builds a month | 3 of each | 5 of each | 10 of each |
| Blueprint builds a month | 10 | 15 | 30 |
| Ask Hailo questions a month | Not included | 750 | 2,000 |
| Delivery a month | Not included | 100 GB | 200 GB |
| Blurb on the plan card | The footage engine on its own. | One filmmaker running the whole business. | Every wing, at the volume a full season needs. |
Annual billing is 15% off, paid up front for the year. On the billing page the annual figure is always quoted at today's rate, even on the plan you are already on, because switching billing period is a new purchase.
What each plan is for
- Edit is for filmmakers who already have a CRM and a delivery service they like and only want the footage engine. It sorts every clip by moment, trims shaky sections, syncs multicam, builds speech and ceremony films and Blueprint edits, and opens in Premiere Pro, Final Cut Pro or DaVinci Resolve. Manage and Deliver are not included, so there is no Ask Hailo and no delivery storage on this plan.
- Studio is everything in Edit plus the Manage wing (leads, contracts, invoices, calendar, email) and the Deliver wing (galleries for the couple). For most studios this is the plan.
- Pro is Studio at season volume: twice the tokens, twice the delivery, and twice the Blueprint builds.
What a token counts
One token sorts one minute of footage you shot by hand: the handheld clips, the ones you would otherwise scrub through one at a time. These are free to sort and never come off your tokens:
- Cameras you set down and left running, such as a locked-off ceremony or reception angle.
- Drone footage.
- Action camera footage.
- Any folder you exclude from a project.
A wedding is usually 120 to 180 tokens to sort, which is where the "about N weddings" line on each plan comes from. Hailo shows you the exact count before anything starts, and you can set the longest take it should look at. See Tokens and run cost for how a run is priced before you press Analyze.
Three more rules that matter:
- A run that is already going always finishes, even if it crosses your limit part way through.
- Ceremony and toast films never use tokens. Each one comes out of your monthly ceremony or toast builds. One build covers up to an hour of ceremony or toasts, timed from what Hailo hears, so a camera left rolling never counts, and a longer ceremony uses 2. Rebuilding the same footage with new settings is free.
- Rebuilding a wedding never sorts it again. A Blueprint edit never uses tokens: it comes out of your monthly Blueprint builds. A Teaser or Dancing blueprint uses 1 build, and a Story uses 2 because it runs longer.
Need more in a busy month
Every plan can buy a top-up: 300 tokens for $25, about two more weddings. Bought tokens never expire and are used after your monthly tokens run out. If you buy top-ups most months, see what a bigger plan adds besides tokens. See Buy more tokens.
Builds can be bought one at a time: $10 a build, for a ceremony, toast or Blueprint film. Bought builds never expire and are used after your monthly builds run out. See Buy more builds.
Delivery has its own pack: 100 GB for $59, about three more weddings in 4K. Bought delivery never expires and is used only after your monthly room is gone. See Buy more delivery.
A gallery can stay up past its year for $30 a year, bought from that gallery's Access panel. See Password and closing.
Can you buy one wing on its own
- Edit on its own: yes. That is the $69 plan.
- Deliver on its own: no. A delivery gallery leans on the CRM behind it: the gallery knows which project it belongs to, and the CRM knows when a film was viewed. Deliver comes with Studio and Pro.
- Manage on its own: no. Manage comes with Studio and Pro.
If you open a wing your plan does not include, Hailo shows the screen dimmed behind an upgrade card. See Locked wings.
What early access accounts get
Invite-only early access accounts are free while the program lasts. The billing page shows an Early access chip and the line "Free while you're on early access. The limits below are enforced." The allowances are:
| Early access | |
|---|---|
| Price | $0 |
| Wings | Manage, Edit and Deliver |
| Tokens a month | 240 |
| Ceremony and toast builds a month | 2 of each |
| Blueprint builds a month | 5 |
| Ask Hailo questions a month | 50 |
| Delivery storage | 10 GB |
These limits are real: when a meter fills, that feature pauses until the month rolls over. An early access account can move to a paid plan at any time with the Choose Edit, Choose Studio or Choose Pro button on the billing page.
The free trial
Every plan starts with a 7-day free trial. Hailo takes a card up front so the trial rolls into your plan with no interruption. Nothing is charged until day 8, and you can cancel before then at no cost. See The free trial.
Every plan starts with a 7-day trial, Pro included, whether you buy from the pricing page or from inside the app. The trial includes 200 tokens on every tier, about one wedding sorted; the plan you pick decides what you get from day 8. See Start your free trial.
Payments from your couples are separate
None of this touches the money your couples pay you. Card and bank payments on your invoices run through your own Stripe or Square account, and Hailo takes 0% of them. The billing page reminds you of this at the bottom: "Looking for the payment rails your clients use? That's Payouts. This page is only your Hailo subscription." See Client payment methods.